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B2B TECH CONTENT CREATION
AND STRATEGY 

EXPERTISE

SaaS
Artificial intelligence (AI)

Cloud computing

Cybersecurity

IoT security

Networking/Connectivity

EdTech

Fintech

Intelligent automation
Enterprise content management

Voice and unified communications

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INDUSTRIES

Education

Financial services

Healthcare/Life sciences

Hospitality

Public sector

Telecom

Commodity trading and
risk management 

CAPABILITIES

Articles

Blog posts

Collateral

Content marketing strategy 

Corporate communications

Customer stories/case studies

E-books

Presentations

Press releases

Prospecting/lead-nurturing emails

Website content

Whitepapers

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ARE YOUR CONTENT CREATORS LETTING YOU DOWN?
 

Relying on agencies or freelancers to create high-quality content only to find yourself spending excessive time on revisions because it doesn’t meet your expectations is extremely frustrating, inefficient and expensive. I know because I’ve been there.

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I spent over a decade in senior-level marketing roles at B2B technology companies. All of these roles had a heavy focus on content strategy and creation, and I often turned to external writers for help. Some were fantastic, but I often found myself disappointed by content that didn’t effectively capture the brand voice, or accurately convey key messages and information.

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I CREATE CONTENT THAT EXCEEDS EXPECTATIONS

My goal as a freelance B2B content marketing writer is to make things as easy, efficient and cost effective for you as possible by creating content that exceeds your expectations every single time. 

 

To ensure my work meets your needs, I do a deep dive on your business as well as the target audience, goals and topic for every piece of content. Interviews, statistics and other information from vetted sources are leveraged to write stories that are both compelling and credible. My copy maximizes engagement with a benefits-centric approach that focuses on what matters to the reader, and leaves out all the marketing fluff and jargon.

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Ready to get your time back? Contact me.

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Clients

TESTIMONIALS

"Lauren played a key role in the early stages of the development of our brand identity, and through her writing we really found what was essential to our voice. She told the stories of our clients in a way that made what could have been mundane B2B content into compelling narratives that our enterprise audience connected with. It had a profound impact on our brand as well as our ability to deliver tangible results. She makes the complex both simple and interesting. She was a lead in connecting with our clients and represented our business with professionalism, integrity, grace and style."

Jason Rogers

VP, Enterprise Marketing & Creative Strategy, Spectrum Enterprise

Contact

GET IN TOUCH

To discuss a project or ask a question, email me, reach out to me on LinkedIn, or complete this form.
I look forward to hearing from you!

Thanks for reaching out. I will be in touch very soon!

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